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No matter whether HCU or one of the more recent core updates have impacted you the process of repairing content is an integral step towards the success. Conduct a content audit and review your GSC or GA4 stats before beginning work on new material.

Recognizing the ways in which Google modifications are changing SEO strategies can be awe-inspiring. Consider how mobile user-friendliness, safety and unique perspectives are all factors in value-oriented ranking in search results.

What is Google HCU?
Google HCU updates aim to modify their algorithm of ranking to prioritize content that provides the user with real value, in response to an increasing number of websites with keyword-stuffed marketing copy that does not actually offer anything of use for users. This approach aims to tackle sites that only focus on thin copy with no actual benefit or value to searchers.

Google's HCU update of August 2022 changed the way it evaluates web page quality. It shifted from a page-by-page assessment towards domain-wide assessments. The result was that sites deemed not helpful could see a drop in ranking across their entire domain rather than just the individual pages.

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HCU Update also placed additional importance on user-friendliness on smartphones, and favored ones specifically made to work well on smartphones and other devices on mobiles. In addition, it increased the number of websites that offer safe browsing as a sign of the internet's growing role as a platform for study, commerce and other activities which rely on personal data security for users.

In September of 2023, Google's HCU update expanded this concept through the inclusion of Experience within their notion of E-E-A-T. As a result, it became more difficult for businesses to boost their ranking simply by adding old blog articles; though this approach might be effective prior to the HCU change, it was wasn't considered to be a valid method anymore.

How to identify whether you've been struck by HCU?
Google's series of Core Updates through 2023, and September's helpful Content Update brought a great deal of damage for many websites. Even months later, many which were impacted remain to fully recover from HCU.

Glenn Gabe found that only 22% of sites that he tracks had the growth in the amount of 20% or higher since HCU. Although this is encouraging, it shows that recovery won't come easily for the people affected.

If your website has been affected by HCU The first stage is to identify each of the factors that contributed to it and then conducting a content audit to assess their impact.

When you have created in-depth and useful blog articles, you can move on to the more complex techniques, such as blocking spammy backlinks, eliminating affiliate links, incorporating social proof (customer testimonials, or group photos) to improve the user experience, and much more.

But, if you find that you find that your SEO efforts fail to yield positive results, it might be worth seeking outside assistance. Make sure you seek out an expert that has an established track record, backed with evidence and facts so as not to waste your time and money on methods that won't work with your website A professional helps you stay clear of the most common mistakes that waste time as well as money.

What can you do to heal from HCU?
After Google's September 2023 HCU update, many websites have experienced dramatic decreases in both traffic and rankings however, some are showing promising signs of recovery.

As the first step toward recovering from HCU and HCU-related issues, a comprehensive content audit should be undertaken. The process involves reviewing each webpage on your website to identify any areas which could have been impacted negatively by the HCU update and make suggestions as to what you can do to correct any issues that are discovered.

Fixing duplicate content, eliminating low-quality backlinks, optimizing title tags and meta descriptions and making sure all mobile-friendly websites have the correct coding on the right track are just some of the numerous tasks needed for a site to function efficiently.

Make sure your website provides quality and original contents if you would like Google to accurately assess its authority and trustworthiness. This will also assist those who visit frequently.

It is important to note that the recovery process from HCU can take a few weeks, or even months. therefore, it's important to have an the right plan to improve your site's performance.

Finding an experienced SEO consultant to implement these strategies can also be very beneficial. Find someone who has proven results, proven data and a track record; additionally, you should be open to trying diverse strategies until you have the best one that is suited to your particular industry and site.

Recovering from HCU
After much effort and delay, some websites are finally starting to rebound from Google's update to the HCU in September 2023. However, it's important to keep in mind that SEO is an ongoing sport that demands dedication in providing quality content that prioritizes the user experience.

Also, Google no longer considers the HCU an all-encompassing signal, instead, each page will now be assessed individually to see whether they provide beneficial content or not. Thus, even if you website has been damaged by the HCU methods of recovery like content marketing are effective ways to recover.

The fundamental principle behind recovering of Google HCU means making sure that your site's content conforms to E-E-A-T framework guidelines. It will make sure that your website provides value for users, while also enhancing relations between you and your target audience.

Recovery from HCU demands patience and perseverance in your content creation efforts. Google is constantly improving their algorithm, and it could require a long time to get back up and running. One method you can ensure this happens swiftly is to produce high-quality articles that comply with the guidelines, while being flexible enough for future updates - this way your site stays relevant to the public as long as it is in compliance with the Google algorithm.